3 Book Layout Tips for Brand New Authors

3 Book Layout Tips for Brand New Authors


– You already know your book
will be judged on its exterior but have you thought about
what the experience is for the reader after they buy their book? There are ways to convert
your Word document to publish your book but should you? Stick around. (upbeat music) Hey there I’m Julie the Book Broad. Founder of Book Launchers, a fantastic company
that helps entrepreneurs and professionals write, publish, and sell a non-fiction book that will grow their business
and build their brand. We’ve worked with some amazing clients. Check out some of these books. Elephant in the Gym. Screaming for Pleasure. And Return on Courage. I had someone send me
a manuscript this week who said it was ready for print. It was in a Word document. I could tell they had
painstakingly formatted it. But I had to tell them this was not going to work for their book. So if you’re thinking your
book goes from Word to Amazon or if you don’t know how to
create a great reader experience from the interior of your book, this video is for you. So here’s three things you need to know about the interior design. Number one, the interior of your book actually requires you to make a lot of decisions about its style. It’s way more complicated
than you might think. The first one that impacts it is the fact that it won’t go from and eight and a half by 11 page in Word straight to the book. We’ve talked about book
size before right here. Your book has to be designed
to fit the trim size. It also matters is this is going to be a softcover, a hardcover, or an eBook. Every one of those needs
a different design. More on that in a second. Then you have to make decisions on fonts, white space, design
elements in the header. Check out this fantastic book, Screaming for Pleasure,
which I already mentioned. I love the choices he
made with our designer to create an interesting
and engaging experience on every single page. Then you have to think are
you going to have boxes, or sidebars, call outs, graphs,
charts, other things inside. And then you have to think about how you’re going to incorporate
these illustrations, photographies, or other graphics. There’s some things I
never even thought of until I went through this process. Like what kind of quotation
marks do you want? Straight or curly? (laughing) But seriously you have to
think about all these things if you’re doing it yourself. If you’re hiring someone they’ll probably make recommendations
and you guide them based on what you want your
reader experience to be. Number two, eBook design is different than print for a good reason. The print layout is controlled. You reader can’t increase the font size. The words appear on the
printed page exactly where you want them to appear. EBooks don’t have page numbers and the reader can change
the size of the fonts. Your book looks different
on every e-Reading device. Bottom line your book
is going to be modified by the reader to their
preference in an e-version. So if you just take
your book and convert it without carefully curating
how your book will be, it can be a total
disaster of an experience. You’ve probably tried reading those books where the book had weird spacing, hard stops in the wrong places. Or you couldn’t really manipulate the book like you know you should be able to. That person skimped on interior design. Number three, professionals are worth it. One person on our team decided to take it upon herself to format her book herself. She bought a template and spent an entire weekend fiddling with it. And that’s exactly what it was. Fiddly work. It takes a keen eye and a patient person to tackle design work
required for creating a great book experience. I think it’s well worth the 500 to $1500 depending on your book design requirements and size of your book to hire
a pro to get it done right. Again it’s creating the
experience for your readers. You did the hard work of writing the book and getting them to buy your book. If you get this wrong
they won’t keep reading and they definitely
won’t tell their friends. So invest in a great interior experience and you’ll be happy you did. Of course if you work with Book Launchers we take care of all of this for you. Your book will have an amazing
customized interior design for print and eBook versions. If you want to learn more let’s chat. Booklaunchers.com/application. And if you like these tips
smash that thumbs up button. Subscribe to the channel
to get all the tips and make sure you’ve turned
those notifications on. Comment below how you’ll
handle the interior. I know some of our
viewers do it themselves. Share your best do it yourself tip or how you found the pro that you hired. Even better have you ever stopped reading a book because the interior was terrible.

15 Comments

  • Mulk Raj

    February 12, 2019

    Damn! I was going to do it myself, but I also want it to be beautifully designed inside. Hmmm, meditate upon this, I will.

    Reply
  • ron neitzel

    February 12, 2019

    great explanation once again

    Reply
  • Poetry From the Heart

    February 12, 2019

    You made an excellent case for hiring someone to design their new book. Unfortunately with a budget of less than 100 dollars, the ideal is currently an impossibility for me.

    Reply
  • talita catto

    February 12, 2019

    Wow! Great tips Julie … I’m sure I made the right decision hiring booklaunchers to take care of my book ❤️❤️😀😀😀

    Reply
  • Treveal C.W. Lynch - iamthepossible

    February 12, 2019

    Awesome tips Julie as usual but because I’m with your team I’m going to sit back relax and enjoy the professional touch your team will provide me! :)YAY for BOOK LAUNCHERS!!!!

    Reply
  • ADNAN ALTAF

    February 12, 2019

    When would Booklaunchers help aspiring writer globally? I really want to know..

    Reply
  • kevinobie1

    February 12, 2019

    Thank you for these great tips! Do you only use Word, or have you used other tools like Scrivener? (Sorry if you've already got a video on that which I haven't seen yet. 😊)

    Reply
  • Bennie Bullock

    February 12, 2019

    Thank you, Julie. You always have great advice to share.

    Reply
  • Kevin Maguire

    February 12, 2019

    I use the Kindle Create plugin for Word. It does ebook and paperback. Ebooks for Amazon, anyway. I’ve never had an issue.

    When I went wide with ebooks, I used the converter on PublishDrive.

    Reply
  • Crystal Fontanez

    February 12, 2019

    I’ve learned on my own how to size my book

    Reply
  • Mandi Lynn

    February 12, 2019

    Love this! I'm publishing my first non-fiction and formatting-wise, it's a whole other ball-game compared to fiction. Loved this video!

    Reply
  • hgozero

    February 13, 2019

    Hi Julie!! Thanks for this vid. Great as always! Question… Is there is anyway to "link up" or be able to connect books to share the same reviews and rankings in Amazon? I am planning to publish one book in English and the SAME book translated in a different language. Would love to connect readers reviews so BOTH books get the same type of exposure on Amazon. Can that be done? Thank you!!

    Reply
  • John Lane

    February 13, 2019

    The information you are sharing in these videos resonates with me. Thanks for sharing your knowledge.

    What are your thoughts around using a pen name when writing a nonfiction book?

    Is there any value in using an unusual name when it comes to marketing and future name recognition? Thanks

    Reply
  • Fee O'Shea

    February 13, 2019

    The only thing I don't like about some printed books is that the font is too small. Now I know I'm a tad older than other folks, however, I don't need large print, but c'mon sometimes the words are just that darn small I'd need a magnifying glass – too heavy to hold lying in bed! Thanks for the tips, Julie 🙂

    Reply
  • Bennie Bullock

    May 21, 2019

    Julie, what size margins do you suggest for soft bound books with a 6" by 9" trim size? Thanks.

    Reply

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